Conexión
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Adobe Photoshop, Adobe Illustrator, Adobe XD, Figma, Rhino, Keyshot
Pregnancy is an exciting time, but it is full of challenges as well. It is usual for expectant moms and dads to experience ups and downs when expecting a baby. It's pretty common for couples to have arguments every now and then during pregnancy. Conexión is a lifestyle to enlighten couples on how to show their love and make each other happy.
Problem Statement
Some expectant moms and dads have arguments now and then during pregnancy due to a lack of understanding and have hard times coping with their life changes.
Opportunity Statement
A detecting device and app that helps couples have a closer connection during the pregnancy process by detecting unusual health conditions. In addition, Conexión provides an opportunity to guide couples to share more joys and memories
Responsive interface design
Digital Solution
Conceptual watch design
Physical Solution
Market Trend
As the pregnancy progresses, the woman may experience significant emotional changes and mood swings that could lead to an argument with the partner. These five aspects are the most critical aspects to influence the relationship during pregnancy.
Competitive Analysis
Insights
Persona
User Journey Map
Design System
Color, Buttons, Typography, Input Fields, User Flow, Wireframe, Hi-fi Interface
User Flow
Wireframe
Systematic design
Distinguishing target users by designing two sets of interfaces. It helps users to receive appropriate content based on their roles in the relationship so that the design guides users to stand at another’s perspective. Resulting in more empathy for each gender
Interface
Reflection
Our Goals, Areas for improvement, The next step
Reflection
To improve the couple's negative relationship during the wife's pregnancy. To allow couples to scientifically understand the physical and psychological changes in women during the different stages of pregnancy, thus deepening the empathy of the husband towards his wife. To allow fathers to better participate in the process of conceiving life. Conexión is a way of life that enlightens couples on how to express their love and make each other happy.
Areas for improvement
Further user testing could make the user process even better. With a more extensive project scope, it would be valuable to conduct in-depth A/B testing, and we could get more data to help us make more informed design decisions consistent with the project goals.
For the physical product watch, there are many areas where further improvements and breakthroughs can be made. For example, technical issues.
The next step
Take into account individual differences and differences in different cultures. Hopefully, it will connect users with different cultures, backgrounds, and worldviews.